我們不只做行銷，我們為您的技術打造堅不可摧的品牌護城河

在 Chillyin，我們相信行銷的終極目標，不僅是提升曝光，更是建立一道讓競爭者難以跨越的策略性壁壘；我們將看似獨立的「智慧財產權」與「品牌行銷」深度整合，為您的企業打造一套能自我防禦、持續增長的價值創造引擎

 為何 Chillyin 能成為您獨一無二的品牌夥伴？

• 獨一無二的「智權 x 品牌」雙引擎策略 

  • 我們擁有多年經驗，來自研發第一線的洞察力，讓我們能將專利從防禦性的法律成本，轉化為市場溝通的強大武器

  • 我們協助您的品牌故事，不僅動聽，更是市場上獨一無二、且受到完整法律保護的鄭重承諾

• 經國際大獎驗證的成功實績 

  • 創辦人 Chilly Chiou 不僅榮獲全球半導體產業權威 SEMI 頒發的2025年首屆「SEMI 20 Under 40 新銳獎」 ，證明我們在半導體領域的深度與影響力；更曾以「IP結合行銷」的創新模式，獲得《經理人月刊》台灣百大 MVP 經理人「行銷創新獎」的肯定 

  • 多次從產品企劃到榮獲台灣精品獎的經驗，使企業產品以MIT驕傲姿態走出全球；並以台灣精品的角色，獲得多元的行銷資源

• 從發明家到高階主管的跨維度視角 

  • 我們能與您的整個決策團隊無縫溝通，因為我們曾身處其中：品牌企劃發想、產品開發的專利發明人 、業務策略規劃與募資報告整合

  • 從執行長(CEO)、技術長(CTO)、行銷長(CMO)、財務長(CFO)及ESG永續長，同頻對話的綜合視野；讓我們一起確保您的品牌策略，是從上到下、由內而外都高度一致的致勝藍圖

• 由內而外的品牌永續力：導入「雇主品牌」策略

  • 一個偉大的品牌，始於一群認同品牌使命的卓越人才。我們將品牌行銷的敘事能力，結合工商心理學的組織洞察，為您打造真實、具吸引力的「雇主品牌」

  • 我們協助您定義員工價值主張(EVP)，將企業文化轉化為吸引頂尖人才的磁石，不僅能有效鞏固核心團隊，更是企業實踐ESG永續發展中，「社會」(Social)面向的關鍵基石

 我們的服務承諾 

我們的每一項行銷服務，都圍繞著您的核心技術與智權護城河展開，我們的目標，是將您的技術優勢，轉化為市場絕對的競爭優勢

We do more than marketing—we build an indestructible brand moat for your technology

At Chillyin, we believe the ultimate goal of marketing is not just to increase exposure, but to build a strategic fortress that competitors find insurmountable. We deeply integrate the seemingly separate disciplines of "Intellectual Property" and "Brand Marketing" to forge a self-defending, ever-growing value creation engine for your enterprise.

 What makes Chillyin your unique brand partner? 

• A Unique "IP x Brand" Twin-Engine Strategy With years of frontline R&D insight, we transform patents from a defensive legal cost into a powerful offensive weapon for market communication. We help craft a brand story that is not only captivating but is also a unique and legally protected commitment to the market.

• A Track Record Validated by Prestigious International Awards Our founder, Chilly Chiou, is a recipient of the inaugural 2025 SEMI 20 Under 40 Award, a testament to our profound influence and expertise within the global semiconductor industry. Furthermore, her innovative "IP meets Marketing" model was honored with the "Marketing Innovation Award" from Manager Today's Taiwan Top 100 MVP Managers. Our experience in guiding products from conception to winning the Taiwan Excellence Award multiple times has empowered companies to proudly take their MIT (Made in Taiwan) products global, leveraging the award's extensive marketing resources.

• A Multi-dimensional Perspective: From Inventor to C-Suite We communicate seamlessly with your entire executive team because we've been there: from brand conception and patent invention during product development to strategic business planning and fundraising. We engage with a comprehensive vision that speaks the language of the CEO, CTO, CMO, CFO, and HRBP & ESG leads. Together, we will ensure your brand strategy is a winning blueprint, perfectly aligned from top to bottom and from the inside out.

• Inside-Out Brand Sustainability: Introducing "Employer Branding" Strategy A great brand begins with exceptional people who believe in its mission. We combine our narrative expertise in brand marketing with organizational insights from I-O Psychology to build an authentic and compelling "Employer Brand" for you. We help you define your Employee Value Proposition (EVP), transforming your corporate culture into a magnet for top talent. This not only solidifies your core team but also serves as a critical cornerstone for the "Social" aspect of your ESG commitments and long-term sustainability. 

 Our Service Commitment 

Every marketing service we offer is engineered around your core technology and intellectual property moat. Our mission is to transform your technical advantages into an absolute, undeniable competitive edge in the market.

Brand Strategy
品牌策略 

品牌定位與價值主張: 協助企業釐清品牌定位，挖掘核心價值，並制定差異化品牌策略，在市場中脫穎而出

例如：針對目標客群，打造獨特的品牌故事和形象，建立品牌識別系統（包含品牌名稱、Logo、標語等）

品牌架構規劃: 針對多品牌或產品線複雜的企業，規劃清晰的品牌架構，提升品牌組合的整體效益

品牌溝通策略: 制定有效的品牌傳播策略，選擇合適的溝通渠道和內容，提升品牌知名度和美譽度

例如：規劃線上線下整合行銷活動，製作吸睛的廣告素材，經營社群媒體等

Brand Strategy

Brand Positioning and Value Proposition: We help businesses clarify their brand positioning, uncover core values, and develop a differentiated brand strategy to stand out in the market.

Example: Crafting unique brand stories and identities for target audiences, including developing brand naming, logo design, and slogans.

Brand Architecture Planning: For businesses with multiple brands or complex product lines, we design a clear brand architecture to enhance the overall effectiveness of the brand portfolio.

Brand Communication Strategy: We formulate effective brand communication strategies, selecting appropriate communication channels and content to increase brand awareness and reputation.

Example: Planning integrated online and offline marketing campaigns, creating eye-catching advertising materials, and managing social media presence

Marcom
行銷/公關

整合行銷傳播: 規劃線上線下整合行銷活動，包含廣告投放、公關活動、內容行銷、社群媒體經營等，提升品牌知名度和影響力

數位行銷: 協助企業建立網站、經營社群媒體、進行SEO優化等，提升線上曝光和品牌知名度

公關媒體 relations: 撰寫新聞稿、舉辦記者會、聯繫媒體等，建立良好的媒體關係，提升品牌形象

企業形象影片拍攝剪輯: 製作高品質的企業形象影片，提升品牌專業度和信賴感

DM/產品手冊設計製作: 設計製作精美的 DM 和產品手冊，提升品牌形象和產品銷售力

參展規劃與執行: 協助企業規劃和執行各類展覽活動，提升品牌曝光和商機拓展

Marcom (Marketing/Public Relations) Services

Integrated Marketing Communications: We plan and execute integrated online and offline marketing campaigns, including advertising, public relations, content marketing, and social media management to enhance brand awareness and influence.

Digital Marketing: We assist businesses in establishing websites, managing social media presence, and conducting SEO optimization to improve online visibility and brand awareness.

Public Relations & Media Relations: We craft press releases, organize press conferences, and cultivate media relationships to build a positive brand image and enhance brand reputation.

Corporate Video Production & Editing: We produce high-quality corporate videos to elevate brand professionalism and credibility.

DM/Brochure Design & Production: We design and produce visually appealing brochures and marketing collateral to enhance brand image and drive product sales.

Exhibition Planning & Execution: We assist businesses in planning and executing various exhibition events to increase brand exposure and generate business opportunities.